Web Analystother related Employment listings - Bethlehem, PA at Geebo

Web Analyst

Salary Notes:
Excellent Benefits.
Global Corporation.
Required Skills:
--Experience in a position where as your main focus is on web analytics (not just part of your job).
--Omniture/Site Catalyst (or equivalent; i.
e.
Coremetrics, WebTrends.
TeaLeaf, Google Analytics, etc).
--A/B, multivariate and other forms of web usability testing.
--Strong ability to interpret data and make actionable business recommendations --Passion for the internet, e-commerce and search engine trends --Desire to understand and master new internet marketing techniques and e-commerce strategies Plusses:
Adobe Target Monetate Detailed
Job Description:
Looking for someone with solid B2C web analytics experience.
Will be able to convey technical terms easily to laymen/women.
Should have strong hands-on technical skills with web analytics.
They run Omniture, but would consider experience with a competitor's product.
Want experience developing measurement and data driven strategies across all aspects of a direct to consumer e-commerce environment.
Responsibilities:
--Make recommendations to continually improve website performance by analyzing client behavior, competitive data and industry trends, etc.
--Establish key performance indicators and develop a reporting infrastructure that allows consistent visibility into overall channel performance.
--Coordinate with design, IT, marketing and merchandising on various quantitative A/B and multivariate tests across multiple web properties and devices.
--Perform qualitative usability testing on new onsite features and functionality.
--Search engine optimization, content optimization, and conversion rate optimization techniques and tactics.
--Oversee all web analytics tools to ensure maximum utilization.
--Prioritize all ad hoc reporting requests.
--Measure and evaluate all major online initiatives (search, social media, and traditional media, etc).
.
Estimated Salary: $20 to $28 per hour based on qualifications.

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